Five ways Interactive Floorplans boost visitor experiences

Attendees can be bombarded with tasks and talks when they walk through the doors of a tradeshow.

But Interactive floorplans offer a more seamless experience when comes to event navigation.

Visitors can quickly move from location to another, find exhibitors and booths as well as gain crucial information about each stand and its offerings.

Moreover, this feature is not widely offered by event tech providers – with Skift Meetings’ latest Event Tech report showing only 37.7% of vendors in the market offer floorplan building services.

So getting your hands on one will definitely make your events smarter! Here are five ways how interactive floorplans elevate the attendee experience.

#1 Navigation becomes a breeze ?‍

Interactive floorplans provide attendees with an effortless way to navigate their way around the event space. 

They can easily locate booths, stages, meeting rooms and breakout areas with a tap of their finger. 

This makes them more confident about exploring different things at the venue instead of wandering aimlessly or being dependent on paper maps.

#2 Create customized event itinerary ?

With interactive floorplans, attendees have the freedom to customize their itinerary according to their interests. 

These plans can bring a space to life by offering detailed visuals, such as maps and aerial views. With virtual tours, visitors can explore the layout of a venue before they arrive. 

They can easily click on a session or booth they want to visit and add it to their personal schedule. 

This allows them to plan their day accordingly and ensures they don’t miss out on any important information or experiences.

#3 Get more info about exhibitors ?

Another advantage of floorplans is they provide detailed information about each exhibitor and their offerings. 

This includes company details, product info, content downloads, video walkthroughs, contact info, social media links and more. 

This information is available at their fingertips and attendees can evaluate which exhibitors are most relevant to them and make informed decisions for their visit.

#4 Enhance networking opportunities ?

Once visitors have the necessary details, they can explore the venue at their own pace.

Attending different sessions and exploring exhibitor booths helps them gain valuable insights into various products and services. 

This allows them to engage in meaningful conversations with exhibitors as well as other visitors, which helps build solid networking relationships.

#5 Save time ?

At tradeshows, every minute counts. 

Interactive floorplans can help make the most of those precious minutes, allowing attendees to navigate exhibits quickly and efficiently. 

With detailed information indicating where each booth is located, visitors can save time by charting the most direct route between exhibits of interest. 

This enhanced efficiency allows more time to connect with exhibitors, exchange contact details and build new partnerships.

Read more ? The complete guide to Interactive Floorplans for tradeshows

We hope you enjoyed reading this article and found it useful. At ExpoPlatform, we want to help you build better events and communities. Please get in touch and ask for a demo here. Thank you ?