Winner: Conference of the Year at the Digital Event Awards 2021
When we needed to pivot our in-person Digital Transformation World to a virtual event, we researched over 50 solution providers and decided that ExpoPlatform was the best fit for us. We chose ExpoPlatform because it gave us the ability to create unique experience for our attendees, the backend was intuitive for our team, and we were able to seamlessly integrate our registration and marketing platforms. Our marketing team was able to use the real-time analytics and insight of our attendee’s behaviors to easily shift marketing strategies. Our sponsors also found tremendous value in the real-time data from their personal dashboards to engage and do follow ups. During live event days, the ExpoPlatform team made themselves available to support us in all capacities and quickly troubleshoot any issues that arose.
Challenges faced by the organisers
For the past 30 years, the event was hosted as an in-person conference by TM Forum, an alliance of 850+ global companies spanning across 180 countries. In 2020 the organisers decided to shift the event to a virtual format in 2020, in face of the restrictions posed by the COVID-19 pandemic.The challenges ahead were insurmountable. The 2020 version of DTWS was envisioned as a six-week long virtual series (Oct 7 – Nov 12) with thousands of attendees logging in from around the world to attend hundreds of online sessions and access endless hours of live and on-demand content. With the theme of ‘Festival Collaboration’, the organisers wanted it to be a highly immersive and collaborative experience for all participants. Moreover, they had also planned a CxO summit within DTWS, where many industry leaders were expected to participate. The organisers were looking for a robust, reliable and scalable online platform to handle the complexities of DTWS with ease and provide an incredible experience that would live up to the reputation of its global event.
- Custom Website Templates
- SEO Friendly Structure
- Social and RSS Feed
Buyers connected with exhibiting companies in virtual meeting rooms and engaged in business-driven conversations.
- In-built video conferencing tools
- Multiple meeting types supported
- Exhibitor-Product catalogues
The organisers set-up the various online sessions to engage the audience virtually and provide them useful market insights.
- Multiple session formats
- Numerous engagement tools
- Conference Agenda & Schedule
The organisers provided exhibitors and sponsors with numerous branding opportunities.
- Sponsored listings on strategic locations
- Sponsored searches and listing
- Real-time insights and statistics
We matched the visitors to suitable products, people, content, and much more - all based on their preferences.
- “Person-to-Object” matchmaking
- AI-based recommendations
- Ranked networking suggestions
Organisers created an online marketplace and facilitated new connections between the key players with networking tools.
- Interactive exhibitor & product profiles
- Meet, Message, & favorite options
- 'My Schedule’ & ‘Meeting Rooms’ integration
ExpoPlatform has been a great solution to our extensive registration process needs. Their support team has been extremely helpful throughout the whole process and created great new features collaboratively. It is easy to work with because of the plug-and-play features, while still being able to keep your own brand identity. ExpoPlatform is a great platform to work with for both small and big events; a great match!