New tech features to fuel a more seamless IMEX Frankfurt
A new and improved suite of digital features will be introduced at IMEX Frankfurt to turbocharge a seamless experience for attendees.
Work has been going on behind the scenes to optimize and improve tools – provided by official tech partner ExpoPlatform – for the show taking place May 14 – 16.
Download the IMEX Events app on Google Play or the App Store to see the features for yourself.
Here’s a look at what’s new for 2024:
- Template for meeting request messages – Removes the need to repeatedly write a brand new message to each person or company.
- Better business leads export – Including exhibitor events, meeting ratings and meeting notes.
- Clickable interactive floorplan – Easier for attendees to navigate the Messe Frankfurt venue and IMEX show floor.
- Automatic refresh in mobile app – The mobile app will now automatically refresh every two minutes so all new meetings are synchronized and visible.
- See My Schedule – This is designed to improved visibility of your schedule to make the whole experience more flexible. Find out more about this exciting development below!
VIEW: Improved scheduling feature to make the process more flexible for buyers.
More on See My Schedule
We’re proud to introduce the See My Schedule feature – a new tool that enhances scheduling flexibility for buyers.
💥What’s New: With our See My Schedule feature, buyers can now view, modify, and confirm meetings directly within the scheduling interface. No need to switch screens – even when adjusting already booked sessions/meetings!
💥For Teams: Exhibitors with team members can enjoy shared schedule visibility, simplifying coordination.
💥Why you’ll love it: This is designed to optimize time management and streamline connections at events. Our intuitive interface includes a date selector, team member filter and a calendar view of schedules.
Previous results from the IMEX and ExpoPlatform partnership
The IMEX Group partnered with ExpoPlatform for IMEX Frankfurt 2023 and launched an all-new online platform with enhanced capabilities to drive buyer-exhibitor connections.
A wide range of custom tools and features were developed to enhance the platform’s value and boost business growth for participants.
Over the course of three days, IMEX Frankfurt 2023 saw more than 11,000 event participants from over 90 countries gather at Messe Frankfurt.
The show witnessed record numbers in terms of buyer-exhibitor engagement. Over 57,000 confirmed meetings were made, of which nearly 48,000 were pre-booked one-on-one meetings.
More than 285,000 unique messages were sent via the platform, while over 74,000 business lead scans were made by exhibitors and buyers on the new IMEX app.
The free QR scanning feature in the app – previously a paid service – was a big hit as it helped generate quick connections and ensured detailed reports of all business leads that were captured.
Meanwhile, the 12th edition of IMEX America in October 2023 included an upgrade of the event management platform with a range of advanced, powerful tools.
Connections were optimized using meeting and calendar management as well as allowing exhibitors to host group meetings and event spaces.
The interactive floor plan and blue-dot navigation aided a seamless experience around the Mandalay Bay venue for participants, thanks to ExpoPlatform integration with ExpoFP and CrowdConnected.
IMEX America 2023 created new records for participation and engagement at an IMEX event, with CEO Carina Bauer calling it the group’s “biggest ever show”.
IMEX Frankfurt 2024 takes place from May 14 to 16 – register for free here. ExpoPlatform is exhibiting at Stand G485.
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