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Tanya Pinchuk, Co-Founder & CEO
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AI to hyper-personalise 2024 event engagement – IBTM report
The hyper-personalisation of event engagement has been highlighted as a key focus for 2024 in a new report. Predictions from the IBTM study suggest technology and attendees will start to interact to create a more personalised user experience. You can read more of this main story below. Other pieces in this week’s event roundup include: ...
Almost 60% of eventprofs say AI won’t axe jobs: report
More than half of eventprofs believe AI technology won’t result in staff being axed, according to a new survey. This edition of Chart of the Month highlights research from PCMA Convene’s 30th Meetings Market Survey, which shows 27% don’t see any changes to the workforce and 32% only see the need for some upskilling. That’s ...
Industry records highest number of events in years: report
The UK events industry has recorded its highest number of confirmed shows in years, according to a new report. Figures from the the Q3 2023 Event Economy Tracker by the Business of Events show September saw a sharp surge, after subdued activity in July and August. Our other top weekly event stories include: 63% association ...