How to crack event curation through content

A new and improved suite of digital features will be introduced at IMEX Frankfurt to turbocharge a seamless experience for attendees.  Work has been going on behind the scenes to optimize and improve tools – provided by official tech partner ExpoPlatform – for the show taking place May 14 – 16. Here’s a look at ...

Leading event associations have re-introduced a key initiative amid a new landscape with “significant opportunity” for “fresh thinking”. The Global MICE Collaborative (GMC) – launched in 2018 – previously had to pause operations indefinitely due to the pandemic. It has now made a comeback with a range of educational and training events for meeting professionals. ...

Tradeshows are becoming more expensive to organise. Geopolitical tensions are affecting supply chains and economic uncertainties are pushing upward pressure on inflation.  In addition, rising venue rental costs and wage pressures are weighing down on already constrained budgets by companies demanding measurable outcomes and demonstrable ROI. Organisers have their task cut out – manage the ...