Overview
Seawork is Europe’s largest premier maritime trade event that focuses on commercial marine and workboat sectors.
The event is hosted at Southampton’s Mayflower Park in the UK and features a range of on-water demonstrations, conference programs and networking opportunities for maritime professionals.
At the show’s 25th edition, ExpoPlatform delivered onsite event tech solutions to enhance the registration process, improve lead retrieval and drive engagement.
Solutions used
Improved check-ins and engagement
Seawork 2024 expected greater attendee participation than past editions, making it essential to have a smooth check-in process for seamless visitor flow.
Enhancing engagement and networking between buyers and exhibitors was essential for its success.
ExpoPlatform collaborated with the MercatorMedia team to deliver on those goals with the following solutions:
- New Website Builder to implement features that boosted traffic and attendee sign-ups.
- Kiosk and badging solutions through partnership with KLAY, simplifying badge printing and improving visitor flow.
- Automated emails to send digital badges to visitors for easy scan and print of badges.
Tech-fuelled record rebookings
The registration process – backed by robust onsite kiosk and badging solutions – was a big success. Attendees seamlessly printed their badges, creating a smooth check-in experience.
The Smart Event App was widely used, driving engagement which saw exhibitors praise the lead scanning features.
Organizers greatly appreciated the onsite support provided by the ExpoPlatform team for prompt resolution of any issues.
Here are some stats:
- 3877 total app logins
- 3312 unique badge scans
- 14377 favorites
- 2480 conversations
The 25th edition of Seawork was a massive success, driven by more participation and engagement than ever before. This led to record re-bookings for the 2025 show, hitting over 30% just a week after the 2024 show closed.
Boost exhibitor ROI at your events – learn how
Our Success Stories
