The ExpoPlatform blog

Chris Haddow appointed as Chief Growth Officer

Chris Haddow appointed as Chief Growth Officer

ExpoPlatform has appointed Chris Haddow as its new Chief Growth Officer to build upon its global partnerships and drive long-term expansion.  Chris will lead the event technology provider’s expansion through innovative product development, marketing and sales. He brings more than a decade of experience in associated sectors, having held senior revenue and global sales roles …

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Céline Laukemann appointed as Head of Partnerships

Céline Laukemann appointed as Head of Partnerships

ExpoPlatform has appointed Céline Laukemann as Head of Partnerships to spearhead growth of its AI-powered speed networking. Céline’s focus will be on scaling NetWorks, a standalone product designed to trigger business opportunities which benefit organizers of small-to-largescale exhibitions and conferences. She has more 20 years of expertise in leading go-to-market strategies, with over a decade …

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Deutsche Messe subsidiary opens new company in Dubai

Deutsche Messe subsidiary opens new company in Dubai

Welcome to the Week in Events. Your top story is that Hannover Fairs Turkey has created a new company in Dubai as it seeks to strengthen its position in the region. The Deutsche Messe subsidiary has appointed Mehtap Gürsoy as new managing director as part of the move. Other top stories this edition include: IMEX …

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What are the best meeting formats for events?

What are the best meeting formats for events?

Meetings are the beating heart of any event. Formats may differ – from high-speed networking to curated board sessions – but their success depends on one thing. That is meaningful human connection, enhanced by smart technology. Here’s how each meeting format is evolving into a smarter and more rewarding experience for organizers, exhibitors and attendees …

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What does the best trade show event management software provide?

What does the best trade show event management software provide?

Seamless trade show event management software is key to delivering engaging and value-driven smart events. Organizers must provide a platform that empowers exhibitors and sponsors to prove ROI. The software must also ensure that attendees have a seamless and enhanced experience online and offline. This article will cover the main attributes of event management software: …

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Ambition vs reality: Prioritizing sustainability at events

Ambition vs reality: Prioritizing sustainability at events

Increasing sustainability at events is an important target for event organizers – a trend which is set to continue. But how much of a possibility it really is for the events industry is a topic of debate. There is an expectation for businesses of all kinds to be making some progress in reducing their carbon …

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Event organizer mobile app: what are the essential features?

Event organizer mobile app: what are the essential features?

An advanced event organizer mobile app is key to extending your live shows into the digital space. They empower visitors to connect, share content and retrieve leads in real-time. This is the true hybrid experience – in-person connection, enhanced by technology. This guide will explore the main features: Highlight your brand and key messaging on your …

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GITEX expands across four continents to ensure global AI progress

GITEX expands across four continents to ensure global AI progress

Welcome to the Week in Events. Your top story is that GITEX is to launch events in four more cities to help ensure progress AI “serves all humanity”. The announcement was made during the landmark 45th edition of the show, with the development to include shows across four continents. It comes as GITEX Global in …

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Free Event Strategy Bot launched to help organisers grow

Free Event Strategy Bot launched to help organisers grow

A new AI-powered tool has been developed to create a full strategic analysis of any show in minutes – and it’s being given away for free. Baris Onay, founder of Precision Communities, created the Event Strategy Bot to help organisers quickly understand and benchmark their events.  It was born from his own consulting work with …

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