The ExpoPlatform blog
‘Why stop at $2m when the marketing pie is $10m?’
The balance of power in marketing is shifting toward in-person events – and those who can capitalize on their data will reap the rewards, according to an industry leader. Paul Miller, CEO of Questex, argues smart organizers are waking up to a world where they aren’t just selling booths – they’re now data engines with …
Nineteen Group forms strategic partnership with Montgomery Group
Welcome to the Week in Events. You top story is Nineteen Group has expanded its portfolio following a strategic partnership with Montgomery Group. At the core of this collaboration is the forthcoming Professional Woodworking Expo. The built environment and manufacturing event will be co-located with InstallerSHOW 2026 and the Painting & Decorating Show at the …
UFI report shows drive towards improved event formats
Welcome to the Week in Events. Your top story is that more than a third of eventprofs believe shows need format improvements, according to a new UFI study. The latest Global Exhibition Barometer highlights how the exhibition industry is witnessing increased activity and profits, rising AI adoption and a strong desire for enhanced formats. A …
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