The ExpoPlatform blog
Messe Munchen appoints new IMEA head
Messe München has appointed Bhupinder Singh to head its newly consolidated India, Middle East and Africa (IMEA) region, marking a strategic shift in its global operations. He has led the company’s India business since 2016 and will spearhead the expansion into Middle Eastern markets as part of the reorganization. Scroll down to read the full …
Engagement Simplified: Your AI-powered attendee journey
Event and exhibition companies are betting big on artificial intelligence to solve their most pressing challenge: keeping attendees engaged in an era of digital distraction. The shift comes as the industry faces increasing pressure to demonstrate value to both exhibitors and attendees and AI tools unlock new possibilities through personalized experiences and enhanced networking opportunities. …